MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director

Aoyama is a mid-century building located in the heart of Tokyo. Born in the 60s, it was left at the mercy of a penny pinching new owner in the 80s. In 2016, Roman and Williams was brought in to bring the building back to life. The building was re-invented, from top to bottom, including bustling new businesses in the basement and ground floors. We collaborated on a branding system that included a logo, custom typeface, signage and wayfinding.

MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director

 

This is the rendering of the custom tile mural adjacent to the subway station I collaborated on with Roman and Williams. The result was a graphic collage of deconstructed "O" from the Aoyama logo. 

MWR – Designer and Art Director
MWR – Designer and Art Director

Designed a custom set of icons that carried out the new persona of the building.

MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director

 

A custom set of arrows in all shapes and sizes is used throughout the wayfinding to add a little quirk.

MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
MWR – Designer and Art Director
Roman & Williams Guild New York
MWR – Designer and Art Director

BRANDING, IDENTITY, WEBSITE

A New Home for an Interior Design Studio